Depop Highlights Its Black Community With Latest Campaign

In support of UK Black History Month and beyond.

Fashion
1,746 Hypes 0 Comments

Depop has unveiled its latest campaign in support of UK Black History Month, an initiative designed to support the platform’s black community not just for one month, but always.

After speaking to members of the Black community on Depop, it was found they felt severely underrepresented. Committed to change, Depop co-created this campaign with the community to ensure they’re defining their own agenda.

Comprising three video profiles of individuals who are both sellers and buyers on the Depop platform, each person expresses what it’s like to be Black on Depop and discusses the visibility of black culture on the platform. Alongside this they dive into their own individual identities as black creatives and how it can be expressed through style.

Depop will be using the hashtag #blackondepop to create space for black sellers, which means people can search #blackondepop in-app to discover new black-owned Depop shops, or black sellers can tag their listings with #blackondepop for extra visibility.

You can view the final video below and keep up-to-date with the initiative on the Depop Instagram page.

In other news, Gap has linked up with four artists for a UK Black History Month collaboration.

Read Full Article

What to Read Next

Ghetto Gastro Marks Black History Month With OGÛN Blade and James Baldwin T-Shirt Release
Food & Beverage

Ghetto Gastro Marks Black History Month With OGÛN Blade and James Baldwin T-Shirt Release

Accompanied by the relaunch of its monthly newsletter.

Artsy Announces a Benefit Auction in Support of the Equal Justice Initiative
Art

Artsy Announces a Benefit Auction in Support of the Equal Justice Initiative

Works by Omar Victor Diop, Hayal Pozanti and others will be up for bid starting today.

Apple Launches "Black Unity Collection" Limited Edition Apple Watch
Tech

Apple Launches "Black Unity Collection" Limited Edition Apple Watch

Including a roll-out of activities in celebration of Black History Month.


Stephen Curry and Devin Allen Celebrate Black History Month With the Curry 8 "Beautiful Flow"
Footwear

Stephen Curry and Devin Allen Celebrate Black History Month With the Curry 8 "Beautiful Flow"

The court-ready kicks are inspired by the Baltimore artist’s “Beautiful Ghetto” book.

Yen Town Market Drops First Collaborative "Nujabes World Tour" Collection
Fashion

Yen Town Market Drops First Collaborative "Nujabes World Tour" Collection

Honoring the late and legendary Japanese producer.

Warner Bros. Lands Adaptation Rights to Comic Series 'BLACK'
Entertainment

Warner Bros. Lands Adaptation Rights to Comic Series 'BLACK'

Raising representation for Black superheroes in comics.

Jhené Aiko Performs Stunning Eight-Song Medley for NPR Tiny Desk (Home) Concert
Music

Jhené Aiko Performs Stunning Eight-Song Medley for NPR Tiny Desk (Home) Concert

Performing cuts from ‘Sailing Souls,’ ‘Souled Out’ and ‘Chilombo.’

Linkin Park to Drop Unreleased 'Hybrid Theory'-Era Track "Pictureboard"
Music

Linkin Park to Drop Unreleased 'Hybrid Theory'-Era Track "Pictureboard"

Releasing as part of the album’s 20th-anniversary reissue.

U.S. President and First Lady Donald and Melania Trump Test Positive for COVID-19
Travel

U.S. President and First Lady Donald and Melania Trump Test Positive for COVID-19

The pair will stay home and quarantine at the White House.


Nike's Air Force 1 Crater Receives "Summit White" Makeover
Footwear

Nike's Air Force 1 Crater Receives "Summit White" Makeover

Multi-colored speckles accent the eco-friendly silhouette.

21 Savage and Metro Boomin Deliver Highly-Anticipated Followup 'Savage Mode 2'
Music

21 Savage and Metro Boomin Deliver Highly-Anticipated Followup 'Savage Mode 2'

Featuring guest appearances from Drake, Young Thug, Young Nudy and Morgan Freeman.

BLACKPINK Are Still "Lovesick Girls" on First Full Studio Project, 'The Album'
Music

BLACKPINK Are Still "Lovesick Girls" on First Full Studio Project, 'The Album'

Featuring contributions from Cardi B, Selena Gomez, Ariana Grande and David Guetta.

'Mulan' to Be Released on Streaming Services Outside of Disney+
Entertainment

'Mulan' to Be Released on Streaming Services Outside of Disney+

A month after it premiered on Disney+ with a $30 USD rental fee.

Westside Gunn Asks All the Right Questions on New Album 'WHO MADE THE SUNSHINE'
Music

Westside Gunn Asks All the Right Questions on New Album 'WHO MADE THE SUNSHINE'

One of the Griselda heavyweight’s final releases before his retirement.


More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.