Nike Refreshes the Air Max 270 in "Pure Platinum"
An icy look for the winter.






Following up on a “Hyper Jade“ colorway with pops of turquoise and royal blue, Nike gives another update to its popular Air Max 270 silhouette. This time around, the sportswear giant revamps the runner in a clean “Pure Platinum” colorway, featuring an all-white look with hints of blue undertones on the air bubble and heel. This iteration also gives a slight alteration to the model’s usual design, where the shoe showcases more knit mesh panels throughout the upper, giving it a more sleeker form factor compared to its predecessors. Accented by 270 and Air Max branding, with a Swoosh in silver along the side, the “Pure Platinum” suitably channels the current wintery weather with its icy colorway. Pick up a pair at Nike and select retailers in the coming weeks.
In related news, Nike shared images for an upcoming Mount Fuji-inspired Air Max 95 releasing in Japan.