PLEASURES Celebrates 40th-Anniversary of Joy Division's 'Unknown Pleasures' With a Striking Capsule
Spotlighting Peter Saville’s album artwork for the band.
With 2019 marking the 40th-anniversary of Unknown Pleasures, PLEASURES has collaborated with estate of Joy Division and Warner Music UK on a capsule celebrating the ongoing relevance of the iconic album.
Dubbed “Joy Division by PLEASURES,” the range honors the seminal elements of the 1979 album that has influenced generation after generation of creatives and continues to dynamically prove its instructive legacy.
Defining the collection is an array of reimaginations of Factory Records designer and iconic graphic artist Peter Saville‘s cover art for Unknown Pleasures. The identifiable piece of album imagery has been ingrained in pop culture was taken from the Cambridge Encyclopedia of Astronomy and is an expression of comparative path demonstration of frequency from a signal. Accompanying the various takes is a special 40th-anniversary typeface and layout that falls in line with PLEASURES signature graphic sensibility.
The Joy Division by PLEASURES capsule is comprised of puffer jackets, zip-up hoodies, hockey jerseys, button-down shirts and an assortment of T-shirt options. Accessories also make a strong showing in the form of tote bags, caps, KUUMBA incense and a rugged Wide Mouth Nalgene bottle. The collection also features two versions of Modernica‘s Side Shell Eiffel Chairs emblazoned with the Unknown Pleasures album artwork in contrasting “Black/White” and “White/Black.”
Check out the lookbook above and head over to PLEASURES’s official website to catch the first release of the Joy Division by PLEASURES Collection November 1.
For more contemporary fashion, Fucking Awesome recently revealed its Holiday 2019 collection with a collage-focused lookbook.
