Slam Jam Teams up With Nike on A "Brothers of the World" Jersey

Celebrating 40 years of jersey culture dominance.

Fashion
4,182 Hypes 2 Comments

Looking to highlight the crossover between football and street culture, Nike recently teamed up with Slam Jam on a special jersey for its ”Brothers of the World” campaign. Focusing on football’s most iconic element, the team up is Slam Jam’s take on the symbol of football fan’s passion for the game and for their team.

Set to release during Milan Design Week, the collaborative jersey celebrates Nike’s 40 years of jersey culture dominance by expressing the sportswear giant’s technical aesthetic with a fashion edge. Mashing up realms of football and street culture, a white base constructed of Nike’s state of the art jersey textile displays ascending gradient horizontal stripes on the front with accenting solid black on the sides. Swoosh branding and a sleek football-inspired shield and chest logo serve as the design elements, while “SLAM JAM” and an exaggerated number 14 on the back round up the design of the collaborative jersey. The Slam Jam collaboration is just the latest in Nike’s ”Brothers of the World” campaign which features various forms from workshops to exhibitions, short-movies and pick-up games.

Set to drop April 19, the Slam Jam x Nike “Brothers of the World” Jersey will be available exclusively online and at Slam Jam Milano.

In case you missed it, Slam Jam is gearing up to drop a collection of mismatched NEEDLES tracksuits for Spring/Summer 2018.

Read Full Article
More

What to Read Next

LeBron James Is Being Sued for Allegedly Ripping off a TV Series
Sports

LeBron James Is Being Sued for Allegedly Ripping off a TV Series

A show centered around haircuts and success stories.

Could This 1921 Cartoon Be the World's First Meme?
Entertainment

Could This 1921 Cartoon Be the World's First Meme?

“What You Think You Look Like vs. What You Actually Look Like.”

FELT Returns for Spring 2018 With a New Batch of Streetwear Staples
Fashion

FELT Returns for Spring 2018 With a New Batch of Streetwear Staples

Hoodies, T-shirts, crewnecks and a canvas tote.


COMME des GARÇONS Unveils a Range Of “Message” Wallets
Fashion

COMME des GARÇONS Unveils a Range Of “Message” Wallets

Highlighting inspirational sayings.

LeBron's Latest Nike Soldier 12 Is Inspired by His High School
Footwear

LeBron's Latest Nike Soldier 12 Is Inspired by His High School

Akron’s St. Vincent–St. Mary.

Syndicate Original Spring/Summer 2018 Collection Is Dominated by Evocative Graphics
Fashion

Syndicate Original Spring/Summer 2018 Collection Is Dominated by Evocative Graphics

The latest from the Ukranian brand.

More ▾