ROKIT Links up With PLEASURES on an Image-Heavy Collaboration
Centered around the often overlooked gymnasium.
Bringing together their unique aesthetic, PLEASURES and ROKIT recently joined forces on an image-heavy capsule collection.
Titled ROKIT By PLEASURES, the two Los Angeles labels looked to draw inspiration from the plethora of youth activities that revolve around gymnasiums. Looking at the elevation of gyms from simple recreational centers to local cultural hubs, the capsule captures how gyms are an integral part of youth.
Comprised of nine pieces, the special range features everything from cut and sew French Terry hoodies and bottoms, unique tie dye long sleeves and oversized cut T-shirts. With graphics referencing PLEASURES cult aesthetic stay true to the unique sport codes ROKIT has become known for.
Priced between $45 and $120 USD, the capsule collection is now available online at PLEASURES and ROKIT.
In case you missed it, PLEASURES recently released a range of graphic T-shirts from its latest Spring/Summer 2018 collection.