Pepsi Introduces Special J-Cola for Japan

For the “heavy” cola drinkers.

Food & Beverage
33,896 Hypes 10 Comments

Japan is home to many novelty drinks and soda variants, and Pepsi J-Cola has been made specifically for its “heavy” cola drinkers. After asking over 100 Japanese cola lovers what they want from their soda, Pepsi teamed up with beverage maker Suntory to produce a deeper Pepsi with a refreshing aftertaste.

The Pepsi J-Cola has several different iterations, including Zero and Midnight variations, the latter of which has its own “flavor type.” This version of Pepsi possesses a blackcurrant aroma specially designed to be consumed during the evening. Its packaging will follow a more design-oriented Katsushika Hokuto Ukiyo-e Japanese style.

In related news, McDonald’s has introduced the first-ever fast food wagyu beef burger.

Read Full Article
Source
HYPEBEAST ZH

What to Read Next

J.W. Anderson & Converse Reveal Chuck Taylor '70s "New_Classics"
Footwear

J.W. Anderson & Converse Reveal Chuck Taylor '70s "New_Classics"

Third time’s the charm.

Cardi B Signs New Management Deal With Quality Control
Music

Cardi B Signs New Management Deal With Quality Control

Coach K got a dream team.

Zach LaVine Talks New Fragrance with Hawthorne, Signing to adidas and Moving to Chicago
Sports

Zach LaVine Talks New Fragrance with Hawthorne, Signing to adidas and Moving to Chicago

Peep our exclusive interview with the Chicago Bulls star and budding brand collaborator.


Virgil Abloh May Have Two More Nike Air Prestos on the Way
Footwear

Virgil Abloh May Have Two More Nike Air Prestos on the Way

New colorways aplenty.

Donald Glover Leaks the Script to His Cancelled Deadpool Animated Series
Entertainment

Donald Glover Leaks the Script to His Cancelled Deadpool Animated Series

“Do you think they canceled the show because of racism?!”

Off-White™ x Chrome Hearts Hoodies Hit New York Today
Fashion

Off-White™ x Chrome Hearts Hoodies Hit New York Today

More love for the East Coast.

More ▾
 
Subscribe to our Newsletter

Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.

By Subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.