Nick Young & Karlie Kloss Star in Reigning Champ x adidas's New Campaign
The two brands reconnect for Spring/Summer 2018 comfort wear.
After teasing a collaborative UltraBOOST Mid silhouette, adidas and Reigning Champ introduce their full collaborative range. The staple gear is modeled by Nick Young and Karlie Kloss, who showcase the range throughout a gymnasium.
Core items like leggings and knit T-shirts offer performance gear executed in Reigning Champ’s preferred muted colors and comfortable fabrics. Complementing the basic items are an array of weather-sensitive layers, like sweat shorts and slim zip-up hoodies. Black and grey dominate the selection, with a desaturated red introducing a hint of variety to the range, without straying from the versatile intentions. Along with the workout gear, a pair of men’s sneakers also receive the collaborative treatment — the aforementioned UltraBOOST Mid and a pair of PureBOOST sneakers.
Shop the range now on adidas’s website and check out the video teaser below. For more effortless clothing, take a look at Reigning Champ’s latest: the “Sea to Sky” collection.
