adidas Taps Reigning Champ to Rework "Very Limited" UltraBOOST

Mark your calendars for Valentine’s Day.

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Footwear
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Reigning Champ and adidas reunite for another collaborative UltraBOOST. Like the pair’s recent Fall/Winter 2017 and capsule collaborations, the resulting sneaker is monochrome and understated.

The dark mid-top silhouette is on the opposite end of the tone spectrum from last year’s NYC-exclusive collaborative UltraBOOST, but retains the cozy, knit upper. A clean white midsole and rugged black outsole complement the speckled black and grey upper, shifting to a different knit on the ankle shaft and tongue. Normal adidas branding completes the sneaker, with no visible Reigning Champ logos to be seen.

Expect the drop on February 14. Meanwhile, the normal UltraBOOST silhouette was recently updated with a “Blue Heel” colorway.

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