Known for its significance in defining the ’90s skate scene, Airwalk’s latest global campaign, ”Teen Spirit,” returns back to its heydey.
A revival of the aesthetics and essence that personified SoCal’s teen culture shines through, as the imprint reestablishes the individuality, self-expression, and free-spirit that cemented its identity. References to the rebellious nature that grunge birthed were tapped by photographer Thuan Tran to create a narrative that captures a notable set of influencers – Lumia Nocito, Geo Davis and Elissa Salas — in the label’s classic and iconic styles. The campaign showcases Airwalk’s classic silhouettes: The One, the Bloc, the Random, Jim Lo, the Vic, and the Prototype, which bare a variety of fabrics and hues that allude to the ’90s.
- Lumia Nocito, Geo Davis, Elissa Salas