During London Fashion Week 2018, Japanese designer Mihara Yasuhiro took to an underground parking lot to debut the new MIHARAYASUHIRO Spring/Summer 2018 collection — a sartorial spectacle that reflected on existentialism throughout the evolving digital age. To give context to the narrative, Yasuhiro covered an unassuming red telephone box in the Marylebone district with flyers advertising a fictional band called The Blank Mirrors. If the name sounds markedly similar to the British science fiction TV series Black Mirror (which refers to the reflective black screen of a turned-off device), it is no accident.
The latest MIHARAYASUHIRO collection uses an eclectic mix of textiles and silhouettes as the canvas for bold graphics and patches emulating modern and retro digital motifs. Hashtags, QR codes, parental guidance disclaimers and cassette tape illustrations covered embroidered bombers, distressed denim, mesh-panelled pieces and various oversized takes on classic garments. Other notable pieces include a half-tee-half-hoodie and a coat featuring a print that imitates the material texture and detailing of a wrinkled trench coat — perhaps a comment on how tactile, 3-dimensional forms are depicted digitally.
Make sure to stay up to date on our London Fashion Week Men’s 2018 coverage.