Canadian premium athletic wear label Reigning Champ has teamed up with New Era on a collection of classic ICONIC 59FIFTY caps. The range is the first in the duo’s partnership for 2017, and released just in time for the spring. Constructed of 100 percent virgin wool, the caps bear Reigning Champ’s logo and are available in black, navy and gray.
“New Era Cap has taken pride in manufacturing premium headwear for the most recognized sports leagues for ninety-six years. Collaborations with globally respected lifestyle brands like Reigning Champ help to usher us into a new world with a level of authenticity and respect. This collaboration reflects design elements that are true to both brands and targets those that live between sportswear and lifestyle fashion,” says Ari Uolde-Mariam, Marketing Manager of New Era.