Beautiful Fül Focuses on California's Colder Months for Winter 2017 Collection

Looks for the mild West Coast winters.

By //Fashion

Back in October, Beautiful Fül revealed the first part of the brand’s end-of-year collection. For its Fall 2017 line, head-designer Alejandro Rodriguez looked to his Los Angeles upbringing for inspiration, delivering looks for the West Coast’s colder months. Now, Beautiful Fül is adding to its late-year arsenal with the emergence of a Winter 2017 collection.

Rodriguez continues to tap into his previously-employed California influences for his brand’s Winter 2017 drop, using the collection’s pieces to create physical “reinterpretations” of the significant parts of his Los Angeles experience. While the line’s new outerwear is the star of its latest lookbook, the pieces are tailored towards California’s more moderate winter temperatures as well as its vibrant streetwear culture.

You can check out Beautiful Fül’s “Smile Now Cry Later” Winter 2017 collection above, and expect the items to arrive in the coming weeks.

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