Painted up with plenty of branding, the pop-up offers the label’s new collection, collaborative charity pieces and exclusive pieces. T-shirts feature bold prints, hoodies have hand-stitched detailing and even a pair of sneakers sport MADHAPPY graphics. The brand took cues from Rothko paintings when designing the space, placing tonal clothing in front of the corresponding painting. Check out the exclusive photos of the space above.
The pop-up is open from October 15 to November 1 at the address below. If you can’t visit, shop the clothes on the MADHAPPY website.
MADHAPPY Pop-Up Shop
446 W. 14th Street
New York, NY 10014