This Could Be Why Gucci Is So Successful

It has a “shadow committee” of millennial advisors.

By
Fashion
18,955 Hypes 0 Comments

Since 2015, Gucci has had a remarkable transformation. Alessandro Michele was named its creative director and he changed up the look and feel of the brand. At around the same time, Marco Bizzari — former CEO of Bottega Veneta and Kering’s luxury couture and leather goods division — became Gucci’s Chief Executive.

In WWD’s Apparel & Retail CEO Summit (as documented by Quartz), Bizzarri spoke about why the company was so successful. While he notes that there is no “magic formula,” Bizzarri reveals that there are a few things that attributes to its success, including company culture. The atmosphere is open, happy and creative, and Bizarre makes sure everyone feels comfortable proposing new ideas as well as pointing out things that aren’t working out.

He enforces a “bottom-up approach” — giving employees throughout the company the opportunity to give feedback to top executives. There is also a “shadow committee” of millennials, which Bizzarri describes as “a committee that is structured with people below the age of 30.”

“The task is either discussing the same topics that we discuss in the normal meeting with executives, or giving me ideas on different processes,” he describes. Learn more about Gucci’s unconventional work culture and why it is more successful than its competitors via Quartz.

Read Full Article

What to Read Next

This Is Why McDonald's Is So Cheap
Food & Beverage

This Is Why McDonald's Is So Cheap

An interesting investigation of the global fast-food chain’s business practices.

Gucci's "Mad Cookies" Top Handle Handbag Is Inspired by Vintage Lunch Boxes
Fashion

Gucci's "Mad Cookies" Top Handle Handbag Is Inspired by Vintage Lunch Boxes

“For Human and Beast .”

Gucci's New Sneakers Cost Only $12 USD but You'll Never Be Able to Wear Them
Footwear 

Gucci's New Sneakers Cost Only $12 USD but You'll Never Be Able to Wear Them

The Italian luxury house is making experimental moves.


This Is the First-Ever McLaren P1, and It Could Be Yours
Automotive

This Is the First-Ever McLaren P1, and It Could Be Yours

No. 1 of 375 units produced for customers now lands at Silverstone Auctions.

Nike Officially Introduces the 2017 Doernbecher Freestyle Collection
Footwear

Nike Officially Introduces the 2017 Doernbecher Freestyle Collection

Six new designs from patients of OHSU Doernbecher.

Here's the Second Release Date for the Supreme x Nike Air Humara
Footwear

Here's the Second Release Date for the Supreme x Nike Air Humara

And it’s coming very, very soon.

Watch Virgil Abloh's Lecture at Harvard's Graduate School of Design
Design

Watch Virgil Abloh's Lecture at Harvard's Graduate School of Design

“Insert Complicated Title Here.” drops details on Abloh’s design techniques, IKEA and Nike collaborations.


Fujifilm Announces the New Instax Share SP-3 Printer
Tech

Fujifilm Announces the New Instax Share SP-3 Printer

The first instant printer that prints square photographs.

Best New Music Releases of The Week: Migos, Ronny J, Majid Jordan and More
Music 

Best New Music Releases of The Week: Migos, Ronny J, Majid Jordan and More

Hot tracks from the last week of October.

Gucci Mane & Ty Dolla $ign's "Enormous" Gets an Official Music Video
Music

Gucci Mane & Ty Dolla $ign's "Enormous" Gets an Official Music Video

Gucci and Ty surround themselves with dollar bills.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.