adidas's First Pair of 3D-Printed Shoes Will Go to Its Olympic Winning Athletes

The incentive just got higher.

By
Footwear
20,074 Hypes 0 Comments

adidas-sponsored athletes will have one more reason to smile should they win the ultimate top prizes at this year’s Rio Olympics. The groundbreaking, tailor-made, 3D-printed shoes will be given to a select group of medal-winning athletes by the sportswear giants. The printed running shoes will be the brand’s first, maybe even making the pair more coveted than the winning medal itself. As an added bonus, the laces will come in either gold, silver or bronze to represent the athlete’s Olympic success.

With its engineered 3D web structure, this new technology means adidas need not go through the typical process of gluing or stitching. The heel is 3D printed as well, bringing it into the upper of the shoe which is also made up of new, highly-breathable Primeknit. So far, there is no information on when the 3D-printed Winners Shoe will be released. Of course, priority will be given to the winners at Rio 2016.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

905 Users Online

What to Read Next

Danny Brown Debuts the Insane 'Atrocity Exhibition' Cut "Pneumonia"
Music 

Danny Brown Debuts the Insane 'Atrocity Exhibition' Cut "Pneumonia"

This one’s probably going to be an album-of-the-year contender.

Jimmy Prime Collaborates With Producer Eestbound for "Silver & Chrome"
Music 

Jimmy Prime Collaborates With Producer Eestbound for "Silver & Chrome"

Another slapper from the producer of “Antidote.”

Race Walk Your Way Through These Bizarre Olympic Events
Sports

Race Walk Your Way Through These Bizarre Olympic Events

Should they even qualify as actual sports?


The Weeknd Donates to Black Lives Matter & Jumps in Studio with Cashmere Cat
Music 

The Weeknd Donates to Black Lives Matter & Jumps in Studio with Cashmere Cat

New music on the way?

VFILES Announces Upcoming Cash Money Records-Themed Pop-Up Shop
Fashion

VFILES Announces Upcoming Cash Money Records-Themed Pop-Up Shop

“Rub hands with Birdman.”

Travi$ Scott Speaks on Kanye West Collabs, Album Release Date, New Videos & More
Music 

Travi$ Scott Speaks on Kanye West Collabs, Album Release Date, New Videos & More

Travi$ reveals all.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.