Slam Jam Brings You From London to New York in Their Latest Editorial for Roundel London
British taste through the lens of New York youth.
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Roundel London has had the British underground hardwired to its design DNA since it launched in honor of the London tube’s 15th anniversary. For Summer 2016, the contemporary British label gets injected with its first dose of Americana in Slam Jam’s latest editorial that brings you on a one-way ticket to New York. Aptly titled ”FROM LHR TO JFK,” the series presents the collection with a new-found rugged aesthetic, paired with edgy accessories (like HBA’s Lock Chain Necklace) and modeled by a handful of young, energetic personalities from the New York scene.
Roundel London’s 2016 summer collection is now available for purchase at both Slam Jam and GOOD HOOD.