Lyft Is Offering Free Rides in 'Ghostbusters' Ecto-1

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In an effort to promote the upcoming Ghostbusters movie, Lyft will be offering free trips in the film’s Ecto-1 Cadillac. Folks can hop inside the gussied-up 1982 wagon by opening the app and selecting Ghost Mode when requesting a vehicle. Lyft will also be stocking the car with Twinkies and Hi-C Ecto Cooler — the relaunched, green citrus juice, which made its debut in 1987.

Those who will currently be in San Francisco, Los Angeles, New York, Boston and Washington from July 1-2, can request rides between 10 a.m. and 6 p.m. local time. Ghostbusters is slated to hit theaters on July 15.

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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