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Streetwear’s darling-of-the-moment, Gosha Rubchinskiy, took to the closest thing in Florence to Soviet-era architecture — an abandoned tobacco factory built in the ’30s — to exhibit his characteristically Russian ensembles that have catapulted his brand to the forefront of fashion verticals around the world. Invited by Pitti Immagine to show his latest offerings in age-old Firenze, Gosha inevitably incorporated elements of Italy in this latest collection, with janky pieces emblazoned with Italian streetwear brands of a decade or two ago, including the likes of FILA, Kappa and Sergio Tacchini. Levi’s also made a showing, partnering with Gosha to create several corduroy and denim numbers. However, the collection’s most outstanding pieces were arguably the tailored pieces echoing the style of the great Giorgio Armani, layered over bare skin in some instances for an undercurrent of sexuality, and over sportswear in other instances for jarring contrast.
Check out the images above and make sure to watch Rubchinskiy’s latest film endeavour here.