Step Into Graphic Communicator George Lois' Stylish Greenwich Village Apartment

The potty-mouthed ad-man shows off his crib.

Design
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Legendary ad-man, art director, and self-proclaimed “graphic communicator” George Lois is the latest subject of NOWNESS’s My Apartamento series which documents the spaces that creatives live and thrive in. Lois is best-known as a key figure in the Creative Revolution of the 1960’s; he is billed with coining MTV’s “I Want My MTV” slogan, as well as designing 92 covers of Esquire, 32 of which were exhibited at MoMA.

Lois’s Greenwich Village apartment boasts a library of 10,000 books (Lois claims to have read 9,999 of them), African masks and ephemera, and a basketball signed by a who’s who of the sport’s greats.

Watch the potty-mouthed creative putter about his crib in the video above.

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