M.I.A. Drops Full "Rewear It" Track & Music Video
M.I.A. links up with H&M for a worthy cause.
Hot on the heels of last week’s teaser comes the full version of M.I.A.’s new cut “Rewear It” and the track’s corresponding music video. Following the Lion King-sampling “MIA OLA” and “Foreign Friend,” “Rewear It” pairs M.I.A. with H&M as the artist and global retail giant celebrate sustainable style ahead of World Recycle Week. Shot across the globe, the video does well to highlight the commitment to sustainability and explains that “95% of all textiles thrown away worldwide could get a second life.” H&M’s World Recycle Week campaign — which kicks off April 18 — will see it aim to collect 1,000 tons of unwanted or worn-out garments from customers at its 3,600-plus stores worldwide.
Check out “Rewear It” above and head on over to H&M’s website for more on the endeavor.
World Recycle Week runs through April 24.
