Concepts Taps '47 for an Exclusive Collaboration

Coinciding with today’s Red Sox home opener.

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Back in 1947, Arthur and Henry D’Angelo — twin brothers and Italian immigrants — founded Twins Enterprises and foresaw the future of sports licensing in the process, selling pennants and a bevy of other sports memorabilia around Fenway Park. Now, almost seven decades later, Concepts has tapped the brand (now known as ‘47) for a brand new capsule collection to coincide with this season’s Red Sox home opener. Hot on the heels of the “City Rivalry” pack, the release includes a trio of caps — two of the clasped “dad” variety, one in structured snapback form — along with a Concepts-branded pennant in the Sox’ signature red, navy and white.

All four pieces drop today, April 11 and are available now at ’47’s Yawkey Way flagship and Concepts Cambridge while an online release is slated for 12 p.m. EDT — just in time for today 2:05 p.m. start between the Sox and Orioles.

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