Kanye West's "Famous" Video Gets a Puppy Parody by (RED) to Raise AIDS/HIV Awareness

Starring 10 of the most famous dogs on Instagram.

Fashion
4.7K 0   Comments
Prefer Hypebeast on Google
Save

(RED) is an organization that was started by Bono and Bobby Shriver in 2006, which till this day continues to raise awareness in the fight to end AIDS. Their efforts include raising money that go to HIV/AIDS programs. In its latest campaign video, (RED) asks “what does it mean to be famous?” To answer the question, the organization looked to recreate Kanye West’s “Famous” music video that saw the likes of Donald Trump, Kim Kardashian, Bill Cosby and many more naked, sleeping on a bed. For this rendition however, (RED) enlisted 10 of today’s most famous dogs and puppies on Instagram to star in the vid. No worries, these pups are fully clothed.

At the end of the video, it’s revealed that “Being famous makes a difference… for being famous and saving lives.” Furthermore, the pajamas featured on the pups are actually purchasable. They are available here with proceeds going towards the fight against AIDS.

Read Full Article

What to Read Next

Ye Reportedly Plans YEEZY Runway Return at New Los Angeles Flagship
Fashion

Ye Reportedly Plans YEEZY Runway Return at New Los Angeles Flagship

The prospective presentation would mark the brand’s first runway show in more than four years.

Are Drake, Travis Scott, and Ye Plotting Something Big?
Music

Are Drake, Travis Scott, and Ye Plotting Something Big?

A surprise reunion at Ye’s record-breaking Houston concert sparks speculation over unfinished business and a potential joint release.

Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship
Fashion

Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship

In a new episode of Shop Talk, skater and Thames founder Blondey McCoy walks us through the label’s new flagship and the references packed into every fixture. As he puts it: “It’s very important to look delicious.”


Bianca Censori Directs Official Music Video for Ye and Don Toliver's "OK"
Music

Bianca Censori Directs Official Music Video for Ye and Don Toliver's "OK"

The visual feature marks Censori’s fourth directorial project for the ‘BULLY – DELUXE’ album.

Reebok Transformed the Instapump Fury Into a Boot
Footwear

Reebok Transformed the Instapump Fury Into a Boot

Reebok kicks off its 58 Bright St. collection with a unique take on one of its staples.

VSCO's New Membership Service Will Allow Full Access to Filters and Presets, Even More Control
Art

VSCO's New Membership Service Will Allow Full Access to Filters and Presets, Even More Control

Under the company’s fledgling Film X platform.

Official adidas Stan Smith BOOST Images Confirm Hot Mashup
Footwear

Official adidas Stan Smith BOOST Images Confirm Hot Mashup

Iconic look with modern steez.

Jason Paul's New Red Bull Video Show Just How Handy Parkour Can Be in an Airport
Sports

Jason Paul's New Red Bull Video Show Just How Handy Parkour Can Be in an Airport

Paul gets through security and to his flight in record time.

These Are YouTube's Top 10 Most Viral Videos of 2016
Entertainment

These Are YouTube's Top 10 Most Viral Videos of 2016

Can you guess who’s #1?

Nick Knight's 2016 British Fashion Awards Videos Featured Whimsical Designs and Travis Scott Songs
Fashion

Nick Knight's 2016 British Fashion Awards Videos Featured Whimsical Designs and Travis Scott Songs

The works both opened and closed the ceremony.


Nike's Air Max Foamdome Returns to Boost the Foamposite's 20-Year Anniversary
Footwear

Nike's Air Max Foamdome Returns to Boost the Foamposite's 20-Year Anniversary

Back for the celebration.

G-Dragon's PEACEMINUSONE Unveils New Accessories at Dover Street Market London
Fashion

G-Dragon's PEACEMINUSONE Unveils New Accessories at Dover Street Market London

Shoelace caps, necklaces and more.

UNUSED Introduces an Essentially Laid-Back New Season Lookbook
Fashion

UNUSED Introduces an Essentially Laid-Back New Season Lookbook

Expect high-end eccentricity from the Japanese imprint.

Childish Gambino Shares 360-Degree Virtual Reality Video for "Me and Your Mama"
Music

Childish Gambino Shares 360-Degree Virtual Reality Video for "Me and Your Mama"

Donald Glover experiments with the virtual world.

PlayStation 4 Obliterates Sales Benchmark Originally Set by PS3
Entertainment

PlayStation 4 Obliterates Sales Benchmark Originally Set by PS3

Black Friday sales sure helped.

Chrome Hearts & Dover Street Market Ginza Are Dropping an Exclusive Collaboration This Weekend
Fashion

Chrome Hearts & Dover Street Market Ginza Are Dropping an Exclusive Collaboration This Weekend

Highlighted by some of the boldest leather jackets you’ll ever see.

More ▾