ASICS Tiger Commemorates a Milestone Anniversary With the GEL 30th Anniversary Pack

Featuring the GEL-Lyte III, GEL-Lyte V and GT-COOL XPRESS models.

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Celebrating 30 years of history behind its GEL technology, ASICS Tiger is launching a pack of three sneakers inspired by the development landscape of the 1990s. The trio includes a subtle take on the the iconic GEL-Lyte III, GEL-Lyte V and GT-COOL XPRESS silhouettes featuring a black upper, white midsole and electric blue accents. The pack is both a nod to the past and present, as the selected models helped change the performance game at each of their respective launches, but have since become synonymous with some of ASICS’s most sought after sneaker collaborations with designers like Ronnie Fieg and boutiques like atmos and colette.

Take a look at the GEL 30th Anniversary Pack above and below, and head over to the ASICS Tiger website to get more info.

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Paul Heavener
Paul Heavener Vice President, Global Editorial

Paul Heavener joined Hypebeast in 2016, and, over the past 10 years, has worked across its editorial, creative and brand partnerships teams. From 2023 to 2025, he led Hypebeast’s New York City and London-based agency and creative services teams as Executive Creative Director. In 2026, he shifted his focus back to editorial, where he now oversees Hypebeast’s global editorial organization. On occasion, Paul contributes content and writing focused on topics of personal interest including fashion, watches, hi-fi and design.

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