ROKIT's 2016 Fall/Winter Collection Fronts Union Los Angeles's Latest Editorial

Dubbed ‘The Grass Is Always Greener.’

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Not long ago, menswear label ROKIT debuted its 2016 fall/winter collection at an exclusive party hosted by Union Los Angeles. This time, the Californian labels unite for an editorial dubbed The Grass Is Always Greener. Shot by New York City-based photographer Ibra Ake, the visuals portray ROKIT’s cold season offering alongside pieces by NEIGHBORHOOD and Vans. Standout pieces in the collection include the Frontline Jacket and a beige souvenir crewneck.

Take a look at the visuals above and head over to UnionLosAngeles.com to purchase select pieces from ROKIT’s 2016 fall/winter range.

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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