Instagram Is Now Testing a Live Video Feature Called 'Go Insta!'

Limited to only Russian users at this time.

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According to a recent report from Russian news website T Journal, Instagram is testing a live video feature called ‘Go Insta!.’ This latest attribute is limited to Russian users at this time and presumably resides in the app’s Stories stratum. It’s seemingly another Snapchat-esque addition to the Facebook-owned company’s mobile app, but it shouldn’t come as a surprise since the tech giant has been incredibly enthusiastic about live video streaming as of late. In order to go live, users will need to click a red button dubbed Go Insta! and their real-time broadcast will commence. Since the feature is located in Stories, these live videos will probably only be displayed in a 24-hour span.

There is no word yet on the exact details of the company’s latest feature. However, stay tuned for more details and take a look at screenshots portraying Go Insta! below.

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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