It’s hard to believe that Brendon Babenzian’s Noah just only launched last year. Slowly but surely, the New York-based imprint is expanding its reach. Noah’s latest venture sees the label set up shop in the basement of Dover Street Market London. Designed by Babenzian’s wife, the space features tartan carpets and a wall made of corduroy as an homage to Noah’s collections, while art by Curtis Kulig graces the space and shark sculpture takes center stage. Make sure to check out the collection and the exclusive T-shirts and sweatshirts online.