A "Made by Google" Pop-Up Store Is Set to Open in New York City

Get up close and personal with the tech giant’s latest wares.

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Google is slated to open a pop-up store in New York City for its latest hardware devices. The multi-technology giant will presumably sell its new flagship phone — the Pixel and Pixel XL, the Daydream View VR headset as well as the Amazon Echo adversary, Google Home. Earlier today, the company revealed details of the store’s location and opening date albeit no information regarding how long the store will remain open or which “Made by Google” wares will be sold to the public. Nonetheless, the pop-up shop is set to launch on October 20 at 96 Spring Street in downtown Manhattan.

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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