Brain Dead Goes Mondo With Latest Drop
Inspired by obscure rituals, surf and skate cultures alike.
Brain Dead‘s latest drop is titled “MONDO BRAIN DEAD,” inspired in equal parts by the obscure and disturbing cultural rituals presented in exploitation films like Mondo Cane (or A Dog’s Life) and by the surfing/skate slang term “mondo” (used as an extreme superlative). The drop combines these subcultures like shokushu goukan (Japanese tentacle erotica) with the skate-inspired fits that the brand is known for, recruiting artists like Chris Oh and Jen Shear to use their talents on cut-and-sew pieces like Hawaiian shirts, khaki noragis and rainwash-dyed crewneck pullovers. The collection also features a run of tote bags, available in several colors.
The collection is available now on www.braindead.xxx.
