Brain Dead Goes Mondo With Latest Drop

Inspired by obscure rituals, surf and skate cultures alike.

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Brain Dead‘s latest drop is titled “MONDO BRAIN DEAD,” inspired in equal parts by the obscure and disturbing cultural rituals presented in exploitation films like Mondo Cane (or A Dog’s Life) and by the surfing/skate slang term “mondo” (used as an extreme superlative). The drop combines these subcultures like shokushu goukan (Japanese tentacle erotica) with the skate-inspired fits that the brand is known for, recruiting artists like Chris Oh and Jen Shear to use their talents on cut-and-sew pieces like Hawaiian shirts, khaki noragis and rainwash-dyed crewneck pullovers. The collection also features a run of tote bags, available in several colors.

The collection is available now on www.braindead.xxx.

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