Publish Brand x Reebok Classic "Dark Desert Project" Takes to the Earth's Crust

The Furylite and Furylite Chukka silhouettes are reworked with a sleek black and white palette.

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Featuring the Furylite and Furylite Chukka silhouettes, Reebok Classic and Publish Brand have come together to produce the “Dark Desert Project.” Using a dramatic volcanic eruption as inspiration, the two brands rework the footwear models to reflect the “before” and “after” effects of the catastrophe. Rendered with a striking black and white palette, the classic sneakers are reimagined with the same sleek, minimalist style that is hallmark to Publish Brand’s aesthetic. The Furylite is constructed with a luxe white leather upper, accented with segments of cream. In contrast, the boot-like Furylite Chukka showcases a dark obsidian leather body, detailed with a white fragment on the heel counter. Rounding off the looks on both iterations is the Publish insignia, subtly embroidered on the tongue. The “Dark Desert Project” will drop on February 4 at select Reebok Classic retailers.

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