After tapping Kanye West and Km Kardashian for its Spring/Summer 2015 campaign, Parisian fashion house Balmain has returned to the Kardashian crew, this time calling upon Kim’s half-sisters, Kendall and Kylie Jenner, to headline its latest set of seasonal imagery. Shot by photographer Mario Sorrenti, the stylish campaign also includes the likes of Gigi Hadid and her sister Bella, Joan and Erika Smalls and Armando Cabral alongside his brother Fernando. Said Olivier Rousteing of the campaign:
This season’s Balmain campaign was inspired by a brief, key moment that happened when we were shooting our last campaign. While I watched Mario capture a kiss last fall, I was struck by the love and emotion that I was witnessing in front of me. Starting with a determination to once again focus on the beauty of an intimate connection, my team and I quickly concluded that a celebration of the unique and unconditional love of siblings is a natural progression from the spirit of last season.