PUMA Reports a €3.3 Million EUR Net Loss for the Second Quarter

Not all bad news though…

By
Footwear
8,973 Hypes 0 Comments

German sportswear manufacturer PUMA reported a €3.3 million EUR net loss for the second quarter (April-June), a figure that can be attributed to the strong currency fluctuations, particularly the USD, in addition to increasing spending for marketing efforts. Despite this recent news, not all is negative for the Herzogenaurach-based company as it recorded a larger portion of profits than its biggest rivals in South American and Russia, and also saw its shares rise as much as 3%. CEO Bjorn Gulden remains optimistic after stating, “Investment in new and innovative products is starting to pay off,” when speaking on a 16.2% rise in currency adjusted sales in its footwear sales, and the appointment of Rihanna as the women’s creative director could very well attract a younger customer base in the coming years. Will PUMA bounce back in next quarter? Let us know your thoughts in the comments below.

Read Full Article

What to Read Next

KidSuper and PUMA Reunite for Second Football-Inspired Collection
Fashion

KidSuper and PUMA Reunite for Second Football-Inspired Collection

With a campaign shot on Palmeiras, founder Colm Dillane’s favorite club.

Coinbase Reports $771 Million USD Profit in the First Quarter of 2021
Tech 

Coinbase Reports $771 Million USD Profit in the First Quarter of 2021

The crypto exchange’s first earnings report since its direct listing.

MATCHESFASHION Reports a $7.9 Million USD Loss Prior to the COVID-19 Pandemic
Fashion 

MATCHESFASHION Reports a $7.9 Million USD Loss Prior to the COVID-19 Pandemic

The company did not provide many insights into how it has performed the last 12 months.


Puma Reports a Strong Q3 as Sales and Profitability Improve
Fashion 

Puma Reports a Strong Q3 as Sales and Profitability Improve

Recoveries in the Americas and EMEA have been pivotal, but the future is still uncertain.

Mlle Hipolyte Recreates a Tropical Jungle With Hand-Cut Paper
Arts

Mlle Hipolyte Recreates a Tropical Jungle With Hand-Cut Paper

Lush jungle forestry and tropical animals recreated with hand-cut paper pieces.

Andy Warhol x Medicom Toy "'60s Style" Bearbrick
Design

Andy Warhol x Medicom Toy "'60s Style" Bearbrick

Warhol’s impeccable style immortalized forever in Bearbrick form.

Future's 'Salute The Fans' LA Concert Was Cancelled After Crowd Shut Down Sunset Blvd
Music 

Future's 'Salute The Fans' LA Concert Was Cancelled After Crowd Shut Down Sunset Blvd

Instead of turning into one big block party, the L.A. set of Future’s free ‘Salute the Fans’ tour


The Wall Ride Shelf Hangs Your Skateboard, Opens Bottles & More
Design

The Wall Ride Shelf Hangs Your Skateboard, Opens Bottles & More

Less is more with this ingenious piece of shelving.

Gucci Crocodile & Webbing-Trimmed Leather Sneakers
Footwear

Gucci Crocodile & Webbing-Trimmed Leather Sneakers

The luxury fashion giant offers its own take on the classic tennis shoe.

Rejjie Snow - I Will Still Keep U (Interlude)
Music 

Rejjie Snow - I Will Still Keep U (Interlude)

Here’s the latest visual offering from Dublin’s very own Rejjie Snow, who turns in the video for

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.