Concepts x New Balance 575 "M-80"

Again turning to its Boston-based compatriots, Concepts reprises its relationship with New Balance

Footwear
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Again turning to its Boston-based compatriots, Concepts reprises its relationship with New Balance to offer up a summer-inspired iteration of the 575 silhouette. Neatly dubbed the “M-80” – which is the technical term for a type of handheld firecracker – the brands drew inspiration from summertime cookouts while integrating other distinctly American elements. A suede base layer is sublimated with variations of a paisley pattern, which are nicely collaged together under a clean beige overlay. These features rest atop a cushy midsole imbued with New Balance’s proprietary RollBar, which was originally designed to prevent overpronation for runners, but is otherwise useful in keeping feet stable and supported. Look for this release to drop in-store at Concepts doors in New York and Cambridge on July 1, and stay tuned for the online release details coming soon.

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