'The Plastic Age' Documentary Featuring Pharrell Williams

i-D has released a new documentary, titled The Plastic Age, in its entirety on YouTube. The name of

Entertainment
10,786 Hypes 0 Comments

i-D has released a new documentary, titled The Plastic Age, in its entirety on YouTube. The name of the short film is derived from society’s current harmful use of plastic, which unlike paper, metal, glass or wood, does not oxidize or biodegrade. Instead, it often ends up in our oceans, polluting the seas and harming marine life. Currently, the world produces 288 million tonnes of plastic a year, and the damage in the ocean can be measured by the ratio of plastic to plankton which equals “100 to 1,” largely outnumbering the crucial food source to many large aquatic organisms, such as fish and whales. The documentary is done in collaboration with G-Star RAW, and features Academy Award-nominated musician, Pharrell Williams. Hoping to alleviate the waste, the two have co-designed a new innovative solution called Bionic yarn, the world’s first denim line created from plastic that has been recycled from the ocean. The line is available for purchase at G-Star RAW. Enjoy the documentary above.

Read Full Article

What to Read Next

wisdom 2015 Fall/Winter "Sons of the City" Lookbook
Fashion

wisdom 2015 Fall/Winter "Sons of the City" Lookbook

Taiwanese apparel label wisdom presents its 2015 fall/winter lookbook entitled “Sons of the City.”

An Animated Verson of This Season's Top NBA Plays by ESPN
Sports

An Animated Verson of This Season's Top NBA Plays by ESPN

The 2014-2015 NBA regular season is officially in the books, and spectators of the game are gearing

Rick Owens Hong Kong Freestanding Store Opening
Fashion

Rick Owens Hong Kong Freestanding Store Opening

American fashion designer Rick Owens looks towards the Far East for his latest retail venture. The

Nike Wants to Add the Swoosh and Jumpman Logos to NBA Apparel
Sports

Nike Wants to Add the Swoosh and Jumpman Logos to NBA Apparel

The latest news emerging from inside sources familiar with the NBA’s apparel contract following the

Tidal Wants You to Transfer Your Spotify Playlists Seamlessly With Soundiiz
Tech & Gadgets

Tidal Wants You to Transfer Your Spotify Playlists Seamlessly With Soundiiz

The biggest qualm one might have about jumping ship to another music streaming service may be the


Air Jordan 11Lab4 "Black"
Footwear

Air Jordan 11Lab4 "Black"

Have a look at the upcoming Air Jordan 11Lab4 “Black” sneakers. The latest rendition of the iconic

David Hasselhoff "True Survivor" Music Video Features Ninjas, Lambos, Dinosaurs and More
Music

David Hasselhoff "True Survivor" Music Video Features Ninjas, Lambos, Dinosaurs and More

In promoting the upcoming kung fu parody film Kung Fury, David Hasselhoff stars in a new music

Stream Young Thug's Debut Studio Album 'Barter 6'
Music

Stream Young Thug's Debut Studio Album 'Barter 6'

Young Thug has surprised fans by releasing his debut studio album, Barter 6, a day earlier than

Quentin Tarantino's 'The Hateful Eight' Teaser Trailer
Entertainment

Quentin Tarantino's 'The Hateful Eight' Teaser Trailer

The first official teaser for Quentin Tarantino’s upcoming film, The Hateful Eight, has been

Stone Island 2015 Spring/Summer "HYPER LIGHT MEMBRANA TC" Video
Fashion

Stone Island 2015 Spring/Summer "HYPER LIGHT MEMBRANA TC" Video

In commemoration of Stone Island’s most recent 2015 spring/summer HYPER LIGHT MEMBRANA TC

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.