Take a Look Inside Hermès' Refurbished London Flagship
The Hermès flagship store, located inside London’s historic Time Life Building, has finished a
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The Hermès flagship store, located inside London’s historic Time Life Building, has finished a massive 11-month long renovation. The retail space has been given a makeover by the French luxury-goods manufacturer, supervised by RDAI artistic director Denis Montel. Due to the building’s listed heritage status, the exterior was required by law to keep its original features, increasing the difficulty of the challenge. Montel was tasked with preserving the aesthetic integrity of the building while simultaneously refurbishing its interior with a look representative of the brand’s reputation. The resulting design combines terrazzo floors, sweeping staircases and awe-inspiring paintings to produce a vibrant shopping space evocative of the most celebrated high-end retailers of the ’50s. To celebrate the new look, Hermès has released three new renditions of its iconic “Bond Street” clutch, launched the fifth and final installment of its “Le Jardin” perfume series, and premiered its latest métier, “L’écriture.” A well-established headquarters of Hermès since 1975, the store can be seen in picture above.