Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Settings

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • Collaboration
  • Fall/Winter 2026
  • Los Angeles
  • house of errors
  • Quentin Tarantino
  • Sacha Baron Cohen
  • Sony Pictures
DropsShop

A First Look at the Air Jordan 4 Retro "Oreo"

This weekend, the Jordan Brand has released the first official images for the reimagined Air Jordan

A First Look at the Air Jordan 4 Retro "Oreo"
Footwear
40.1K 0 Comments
Save

This weekend, the Jordan Brand has released the first official images for the reimagined Air Jordan 4 Retro “Oreo” in Tech Grey. Originally released in 1999, the retros feature a textured black leather upper with grey accents throughout and a grey speckled midsole. The shoe will be released February 21 at select retailers for $190 USD.

Read Full Article

What to Read Next

Jordan Brand Honors the U.K. Hoop Scene With the Air Jordan 4 "London"
Footwear

Jordan Brand Honors the U.K. Hoop Scene With the Air Jordan 4 "London"

The regional release features shaggy gray suede, hidden inner-tongue branding, and translucent heel details.
By /
11.2K   0 Comments
Save
Jordan Brand Delivers Tropical Energy With the Air Jordan 4 "Birds of Paradise"
Footwear

Jordan Brand Delivers Tropical Energy With the Air Jordan 4 "Birds of Paradise"

The upcoming women’s exclusive silhouette features an understated neutral upper paired with vibrant underfoot accents and special-edition packaging.
By /
1.1K   0 Comments
Save
DJ Khaled Teases First Look at the Highly Anticipated 2026 Air Jordan 3 "True Blue" Retro
Footwear

DJ Khaled Teases First Look at the Highly Anticipated 2026 Air Jordan 3 "True Blue" Retro

Confirming the return of the coveted “Nike Air” heel branding, the legendary 1988 colorway is making its way back to retailers this summer.
By /
7.1K   3 Comments
Save
An Unreleased Trophy Room x Air Jordan 4 Sample Surfaces
Footwear

An Unreleased Trophy Room x Air Jordan 4 Sample Surfaces

The alternate gold-on-grey iteration arrives alongside recent news of Marcus Jordan’s physical store closing.
By /
15.2K   0 Comments
Save
Listen to SOHN's BBC Radio 1 Residency
Music

Listen to SOHN's BBC Radio 1 Residency

BBC Radio 1 Residencies has become a known and influential platform for recording artists to curate
By /
281   0 Comments
Save
1965 Aston Martin DB5 Convertible Sells for Record $2 Million USD
Automotive

1965 Aston Martin DB5 Convertible Sells for Record $2 Million USD

World-renowned auction house, Bonhams, has just sold a 1965 Aston Martin DB5 convertible for a
By /
1.1K   0 Comments
Save
Kanye West, Kim Kardashian, & Nicki Minaj Attend Alexander Wang’s NYFW Show
Music

Kanye West, Kim Kardashian, & Nicki Minaj Attend Alexander Wang’s NYFW Show

Not that it’s ever different but New York is a busy spot this weekend. Besides the NBA All-Star
By /
533   0 Comments
Save
Wale – The Bloom Intro
Music

Wale – The Bloom Intro

Wale’s The Album About Nothing will finally see the light of day on March 31. As one of the most
By /
296   0 Comments
Save
New Balance MRL996FH
Footwear

New Balance MRL996FH

New Balance has released two new colorways for its MRL996 silhouette, in a red/white as well as
By /
20.6K   0 Comments
Save
James Fauntleroy - I Never Know What She's Doing
Music

James Fauntleroy - I Never Know What She's Doing

Valentine’s Day would not be complete without a brand-new jam from GRAMMY Award-winning
By /
270   0 Comments
Save
Apple Hires BBC Radio 1 Presenter Zane Lowe
Music

Apple Hires BBC Radio 1 Presenter Zane Lowe

Apple continues to gear up for their current approach to the music industry. The Silicon Valley
By /
254   0 Comments
Save
Guillermo del Toro's 'Crimson Peak' Trailer Starring Tom Hiddleston and Jessica Chastain
Entertainment

Guillermo del Toro's 'Crimson Peak' Trailer Starring Tom Hiddleston and Jessica Chastain

Crimson Peak is a Gothic film about a mysterious house in Cumbria set in the 19th century, which
By /
14.8K   0 Comments
Save
Nike+ Fuel App Now Connects to iOS Health, FuelBand No Longer Needed
Tech & Gadgets

Nike+ Fuel App Now Connects to iOS Health, FuelBand No Longer Needed

The Nike+ Fuel app is the iOS counterpart for the FuelBand, Nike’s wearable health tracker, which
By /
19.2K   0 Comments
Save
Erykah Badu Doesn't Get Azealia Banks
Music

Erykah Badu Doesn't Get Azealia Banks

From time to time, Erykah Badu invites her followers to ask her questions on her Twitter. Earlier
By /
299   0 Comments
Save
LEGO Jurassic World Toy Set
Design

LEGO Jurassic World Toy Set

LEGO has debuted a new toy set at the International Toy Fair, and unsurprisingly it’s for another
By /
16.2K   0 Comments
Save
Download Hudson Mohawke's New 'Slow Jams' Mix
Music

Download Hudson Mohawke's New 'Slow Jams' Mix

For the past seven year running, Hudson Mohawke has honored Valentine’s Day with an exclusive mix
By /
246   0 Comments
Save
More ▾