Jason Alper Is the Undisputed King of Irony

An interview with the man notorious for styling Borat’s mankini.

Art
10,656 Hypes 0 Comments

Pop artist Jason Alper is widely recognized for juxtaposing iconic logos with familiar imagery from pop culture, fashion and fine art. For instance, he flipped the “Mona Lisa” and René Magritte’s “The Son of Man” by draping the subjects in monogrammed Louis Vuitton print, and altered Robert Indiana’s legendary “LOVE” sign to read “IRONY” instead. He is also responsible for putting Sacha Baron Cohen in a lime green mankini in the movie Borat, in addition to styling Cohen’s other alter egos like Brüno and Ali G. His lighthearted approach to fashion and costume design has largely translated to his artwork, shaped by his satirical sense of humor. In a recent interview with Dylan Jones of GQ, the British-born designer gives a glimpse into his thought process and inspiration behind his craft. In addition, Alper discusses his childhood, career history and upcoming screenplay. To read the full interview head over to GQ.

On his logo art:
“Coming from the world of costume design, I was thinking about working on the idea of embracing logos and art. I’ve always been a kid at heart. For instance Lego has always been prominent in my life…When you look at a pixelated version of the Chanel logo, I thought it could transfer to Lego in a heartbeat. So I made a prototype and loved what came out of it.”

On art today:
“Art has become much more attainable for everybody. Long gone are the days when you had to spend $50,000 on a great piece. I think people are now just buying art because they like it, which I think is a lot healthier than just investing. The centres of so-called excellence are changing, too. There is another branch of Lab Art in Dallas, as there is a massive appetite for modern art there. It doesn’t look like the recession’s really hit Dallas. You go to their malls and everything is so high end there. We shot Brüno in Dallas, and I hadn’t been there before, and I was amazed just how well everyone’s doing. There’s a huge appetite for cool stuff there.”





Read Full Article

What to Read Next

New 'Jason Bourne' Film Is Reportedly in the Works at Universal
Entertainment

New 'Jason Bourne' Film Is Reportedly in the Works at Universal

Edward Berger is in talks to direct.

Jason Momoa Doubts Future of 'Aquaman' Saying "It's Not Looking Too Good"
Entertainment

Jason Momoa Doubts Future of 'Aquaman' Saying "It's Not Looking Too Good"

Hinting that the upcoming sequel might be the last time Momoa plays the King of Atlantis.

The Jason Dill x adidas Samba "White/Black" Receives Patent Leather Rework
Footwear

The Jason Dill x adidas Samba "White/Black" Receives Patent Leather Rework

A sleek reimagining of the 2019 release.


'King of the Hill' Reboot Could Premiere in 2025
Entertainment

'King of the Hill' Reboot Could Premiere in 2025

Co-creator Greg Daniels revealed that they are back in the writers room.

All the Steps Involved to Create an Episode of 'The Simpsons'
Entertainment

All the Steps Involved to Create an Episode of 'The Simpsons'

There’s more to every “D’oh!” than you may think.

HENSE "Material" Exhibition @ Library Street Collective
Art

HENSE "Material" Exhibition @ Library Street Collective

The graffiti artist takes us from the streets to the studio with an exhibition evoking his past works.

Danger Doom’s 'The Mouse & The Mask' Receives Vinyl Edition for 10-Year Anniversary
Music 

Danger Doom’s 'The Mouse & The Mask' Receives Vinyl Edition for 10-Year Anniversary

Including alternate cover art.

Reigning Champ Presents Its First Vancouver Flagship Store
Fashion

Reigning Champ Presents Its First Vancouver Flagship Store

Award-winning architecture that fits the brand perfectly.

Run the Jewels Celebrate One Year of 'RTJ2' With "Angel Duster" Video
Music 

Run the Jewels Celebrate One Year of 'RTJ2' With "Angel Duster" Video

This perfectly sums up the duo’s past 12 months.


'Star Wars'-Themed Jewelry by Justin Davis
Design

'Star Wars'-Themed Jewelry by Justin Davis

The Japan-based jeweler blings out iconic characters from the film series.

HYPEBEAST's Top 10 Posts of the Week
Fashion

HYPEBEAST's Top 10 Posts of the Week

Nike MAG, Hotline Bling, Palace Skateboards and more.

Wacko Maria 2015 Fall/Winter Editorial by END.
Fashion

Wacko Maria 2015 Fall/Winter Editorial by END.

More clean message-based casuals from the Japanese cult favorite.

Baboon Creation Makes These Horror Character GIFs in Time for Halloween
Art

Baboon Creation Makes These Horror Character GIFs in Time for Halloween

Edward Scissorhands, Michael Myers, Freddy, Chucky and more now in GIF form.

Bradley Theodore Speaks on His Pop Culture-Influenced Street Art
Art

Bradley Theodore Speaks on His Pop Culture-Influenced Street Art

Meet the street artist whose résumé includes Wu-Tang, Sony and Def Jam Recordings.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.