This season, Calvin Klein Jeans and Calvin Klein Underwear have been synergistically brought together in a single global ad campaign highlighted by supermodel Lara Stone. An extension of the #mycalvins social media campaign that launched back in February of this year, the new Fall 2014 imagery was directed by the American label’s own in-house ad agency alongside London’s Wednesday and pairs Stone with male model Matt Terry in shots from renowned photography duo Mert Alas and Marcus Piggott. Look for the campaign to launch this September as Stone continues her longstanding relationship with the label–a collaboration that first launched with Calvin Klein’s Spring 2007 runway show.
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