Sign up for our newsletters
Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.
After unveiling its summer footwear options, HUF launches its summertime apparel with a new video lookbook dubbed “Pick Your Vice.” Borrowing its soundtrack from a certain fantastic Adam Sandler movie, the Brian Kelley-directed commercial makes an interesting point about reality and pipe dreaming. Within the dream, HUF’s vibrant sock selection is highlighted, including colorful new renditions of the brand’s hallmark “Plant Life” socks. Enjoy the video lookbook above, then head over to HUF’s website to check out the brand’s full offering.