Google is Officially the World's Most Valuable Brand

Now valued at $159 billion USD, Google surpasses Apple as the world’s most valuable brand in 2014.

Tech
5,396 Hypes 0 Comments

Now valued at $159 billion USD, Google surpasses Apple as the world’s most valuable brand in 2014. Having grown by about 40% since 2013, Google tops Apple – leader of BrandZ’s poll for the last three years – by nearly $11 billion USD. It should also be said that the brainchild of the late Steve Jobs saw a decline of about 20% in its brand value from last year. There’s a lot to be said for Apple’s decline and Google’s rise, but as Oscar Yuan – VP at Millward Brown – put it, “Apple’s innovations have been more evolutionary than revolutionary.” Whereas Google has been doing just the opposite with initiatives like GoogleX, Google Glass, smartwatches and so much more. Check out Millward Brown’s annual BrandZ report here and see who else made the list.

Read Full Article

What to Read Next

Report Reveals Tech Companies Are the World's Most Valuable Brands in 2021
Tech

Report Reveals Tech Companies Are the World's Most Valuable Brands in 2021

Amazon and Apple take the top two spots on the roster.

Google Is Finally Bringing Back the Wallet App
Tech

Google Is Finally Bringing Back the Wallet App

Expanding beyond the scope of just payment-centric features already offered by Google Pay.

TikTok Beats Google as the Most Visited Online Destination
Tech

TikTok Beats Google as the Most Visited Online Destination

It’s really that popular.


Google Is Reportedly Shifting the Stadia’s Focus Away From Gaming
Gaming

Google Is Reportedly Shifting the Stadia’s Focus Away From Gaming

Instead looking to collaborate with other interactive experiences.

Converse 2014 Jack Purcell "Pocket Square" Collection
Footwear Fashion

Converse 2014 Jack Purcell "Pocket Square" Collection

The Jack Purcell has long been considered one of Converse’s more refined options and it shows its

FUCT SSDD 2014 Spring/Summer New Arrivals
Fashion

FUCT SSDD 2014 Spring/Summer New Arrivals

Known for its classic, yet rebellious take on Americana, Erik Brunetti’s FUCT SSDD line returns

Nike Unveils FC Barcelona's New 2014/15 Kit
Fashion Sports

Nike Unveils FC Barcelona's New 2014/15 Kit

Offering the very latest in performance innovation, kit technology and environmental sustainability

The Roots & A-Trak Perform "Never" on 'The Tonight Show'
Music 

The Roots & A-Trak Perform "Never" on 'The Tonight Show'

The Roots have linked up with A-Trak for a special performance on The Tonight Show Starring Jimmy

PUMA Mesh Evolution Pack II
Footwear Fashion

PUMA Mesh Evolution Pack II

Following the two colorways that appeared on its Blaze of Glory silhouette last month, PUMA


BOMBAY SAPPHIRE® ARTISAN SERIES Contest Announcement
Art

BOMBAY SAPPHIRE® ARTISAN SERIES Contest Announcement

In 2010, BOMBAY SAPPHIRE® Gin partnered with Russell and Danny Simmons’ RUSH Philanthropic Arts

Nicki Minaj - Pills N Potions
Music 

Nicki Minaj - Pills N Potions

While her most recent songs — “Chi-Raq” and the Soulja Boy-powered “Yasss Bish!!” — displayed

Essentials: Taylor Bennett
Music 

Essentials: Taylor Bennett

May has been a pretty accomplished month for 18-year-old emcee Taylor Bennett. In addition to

Lupe Fiasco and Futura Join U.S. Soccer Campaign for 2014 FIFA World Cup
Music

Lupe Fiasco and Futura Join U.S. Soccer Campaign for 2014 FIFA World Cup

U.S. Soccer has announced Lupe Fiasco and Futura as Music Director and Artistic Director,

A Closer Look at the Air Jordan 1 Retro Hi OG "Carmine"
Footwear Fashion

A Closer Look at the Air Jordan 1 Retro Hi OG "Carmine"

After getting an early preview of the Air Jordan 1 Retro “Carmine,” we’ve now got a better look at

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.