3D on the Rocks by TBWA\Hakuhodo for Suntory Whisky
Commissioned by century-old Japanese distillery and beverage company Suntory, creative agency
Commissioned by century-old Japanese distillery and beverage company Suntory, creative agency TBWA\Hakuhodo launches a unique campaign that uses a subtractive process of 3D modeling to produce small ice sculptures to accompany your glass of whiskey. In using a solid block of frozen spring water, the brand was able to create artistic renderings of the Statue of Liberty, a guitar, an astronaut, the Statue of David, and more. Whether or not you prefer your glass of bourbon neat or on the rocks, you do have to admit that this would be a dope addition to your local watering hole. More from the “3D on the Rocks” campaign can be seen here.
