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Following a brief-yet-stylish teaser video, East London’s The Goodhood Store has unveiled the entirety of its premiere GOODS by The Goodhood Store collection. Perfect for the summer season, the range is marked by pastel colorways, simple button-downs, tie-dyed tees, bucket caps, a multicolored backpack, and even a deluxe yo-yo. Collection One from GOODS by The Goodhood Store is now available exclusively in-store at Goodhood’s London location and via its online store.