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Highlighting key items from its upcoming Fall 2011 collection, GANT Rugger has just released this short film entitled “The New Haven Math Club.” Inspired by vintage-style video tutorials from the 1950s, the film is accompanied by an old-school voice-over giving tips on how to maintain a proper collegiate appearance. Focusing on several key features from next season including button-down collars, jacket lapels, cuff vents and collar back buttons, the video shows the New Haven label’s tailored, preppy pieces in action.
Source: Another Something