Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • London
  • Under Armour
  • Gunna
  • P-Star
  • HBO
  • Jay-z
  • Rick Rubin
  • Trailers
HypebeastHypebaeHypemapsHBX

Jake Davis Test Shots: Billy Reid

Fresh off winning 2010 GQ/CFDA Best New Menswear Designer in America Award, Billy Reid is the

Fashion
222 0 Comments
Save

Fresh off winning 2010 GQ/CFDA Best New Menswear Designer in America Award, Billy Reid is the subject of videographer Jake Davis’ latest Test Shots series. Uncovering the style and ultimately the minute details of the people around him, the short video offers a greater look into an upcoming force in American menswear.

Read Full Article

What to Read Next

How Grown Alchemist Brought the Ultimate Reset to Festival Season
Fashion

How Grown Alchemist Brought the Ultimate Reset to Festival Season

Presented by Grown Alchemist
With its bespoke sensory spa activation at Tomorrowland in Belgium.
Presented by Grown Alchemist /
524   0 Comments
Save
Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship
Fashion

Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship

In a new episode of Shop Talk, skater and Thames founder Blondey McCoy walks us through the label’s new flagship and the references packed into every fixture. As he puts it: “It’s very important to look delicious.”
By /
2.4K   0 Comments
Save
nanamica Has What You Need to Survive the NYC Seasons
Fashion

nanamica Has What You Need to Survive the NYC Seasons

The brand’s New York team joins us for a new Shop Talk to discuss essentials for unpredictable NYC weather, the mythos of North Face Purple Label, and why everyone is buying their selvedge denim.
By /
2.6K   0 Comments
Save
Colbo Is the Lower East Side's Third Space Saving Grace
Fashion

Colbo Is the Lower East Side's Third Space Saving Grace

Inside the multi-brand retailer, wine bar, and vinyl destination that’s become one of downtown’s most essential hang spots.
By /
1.4K   0 Comments
Save
Green Label Art Shop Series Commercial featuring Paul Rodriguez
Art

Green Label Art Shop Series Commercial featuring Paul Rodriguez

Following up on the recently announced Green Label Art Shop Series, here’s the final product
By /
209   0 Comments
Save
Koi Klub x Onitsuka Tiger Koi Koi LAY-UP 72
Footwear Fashion

Koi Klub x Onitsuka Tiger Koi Koi LAY-UP 72

German creative faction the Koi Klub and Onitsuka Tiger come together in the release of their
By /
557   0 Comments
Save
visvim VIRGIL MOC TOE-FOLK
Footwear Fashion

visvim VIRGIL MOC TOE-FOLK

Continuing on with visvim’s growing number of boot releases is the MOC TOE-FOLK. Fashioned
By /
458   0 Comments
Save
Florence and The Machine - Cosmic Love (Short Club Remix)
Music

Florence and The Machine - Cosmic Love (Short Club Remix)

Florence and The Machine – Cosmic Love (Short Club Remix)
By /
224   0 Comments
Save
LCD Soundsystem - Drunk Girls (Holy Ghost! Remix) (Directed by Daniel Garcia)
Music

LCD Soundsystem - Drunk Girls (Holy Ghost! Remix) (Directed by Daniel Garcia)

LCD Soundsystem – Drunk Girls (Holy Ghost! Remix) (Directed by Daniel Garcia)
By /
152   0 Comments
Save
Mickey Factz – Light Up (Freestyle)
Music

Mickey Factz – Light Up (Freestyle)

Mickey Factz – Light Up (Freestyle)
By /
134   0 Comments
Save
HECTIC 2010 Spring/Summer Collection
Fashion

HECTIC 2010 Spring/Summer Collection

Japanese streetwear brand HECTIC releases a selection of new items from its Spring/Summer 2010
By /
272   0 Comments
Save
Marina & The Diamonds - Oh No!
Music

Marina & The Diamonds - Oh No!

Marina & The Diamonds – Oh No!
By /
372   0 Comments
Save
Mouth's Cradle - Demon (NSFW) & Interview
Music

Mouth's Cradle - Demon (NSFW) & Interview

Mouth’s Cradle – Demon (NSFW) & Interview
By /
461   0 Comments
Save
The Teenagers - Made Of
Music

The Teenagers - Made Of

French trio The Teenagers are back with a new track, entitled “Made Of”. The group continues
By /
267   0 Comments
Save
Kenneth Cappello: Capturing 30 Years of Stussy

Kenneth Cappello: Capturing 30 Years of Stussy

Chosen to shoot Stussy’s 30th anniversary, we took the opportunity to speak with photographer Kenneth Cappello about his beginnings, his opinion on the state of photography, and how he approaches his line of work.
By /
705   0 Comments
Save
BAPE Daruma Dolls
Design

BAPE Daruma Dolls

Having seen the brand implement traditional Japanese practices into its own line of product in
By /
1.8K   0 Comments
Save
More ▾