New Balance China Mask Shanghai Launch

In a global unveiling, New Balance brought together a large gathering of influential people to witness the iconic sneaker brands homage to this years 2008 Olympics and the booming Chinese market. Revolving around a central theme of Beijing Opera, a three pack of sneakers and as well as a sole release all focus on the opera’s use of masks to showcase emotion and feelings. The highlight MT576 includes the use of high quality materials. In helping drive the message, an interesting and complex design scheme with many references to the culturally important opera institution can be seen. Look for the MT576 to release August 23rd at select Asian retailers.