Gap 40th Anniversary Pop-up Shop feat. Pharrell
by Ray Hu, September 14, 2009
The quintessential middle-American brand Gap is celebrating their 40th anniversary with an overseas pop-up shop on London’s Carnaby Street. The colorful space – loosely bearing a 60’s theme – features several limited edition collaborations in the form of Pierre Hardy boots and Albertus Swanepoel accessories, as well as original artwork by Parisian fashion blogger Garance Doré.
Of course, Pharrell’s capsule collection has garnered the most buzz, as is usually the case: the musician, fashion entrepreneur and all-around creative introduces an eco-friendly take on Gap’s pioneering basics, including a t-shirt, duffle bag and sneakers, all in a solid white colorway. A hoodie and chinos round out the so-called ‘bionic’ collection, in which each piece has been fabricated with a bionic yarn made out of recycled plastic bottles.
The pop-up shop opened on September 12th and is set to remain open for 19 days and 69 hours, so you have just under three weeks to check it out.
Gap Pop-Up Store
G7/G8 Kingly Court
Carnaby Street
London
W1B 5PW
Source: Wallpaper, Men’s Non-No
we already did it in nyc, it was GAp and Colette
open for 19 days and 69 hours!
uh yeah, thats a clever twist, think i’ll take my time on this pop-up,
dr m’s pop-up kicks the hell outta this one..
Slow Down I couldn’t agree with you more….
@Slow Down – i think there is one in San Fran and NYC. You shouldn’t feel too left out.
I agree Slow Down. One would think they would do something like this in the US.
haha it is after all an-american brand
haha I also had to read that twice just to make sure I read correctly.
You guys get enough stuff like this!!
Give us Brits a chance hey!!!
Does anyone else find this statement utterly ridiculous: The QUINTESSENTIAL MIDDLE-AMERICAN BRAND Gap is CELEBRATING THEIR 40th ANNIVERSARY with an OVERSEAS POP-UP SHOP on London’s Carnaby Street
Thanks a lot. We really could have used that in a few American cities you know.