99%IS- Reveals Anarchic Fall/Winter 2018 Collection
Fashion 

99%IS- Reveals Anarchic Fall/Winter 2018 Collection

Taking over a car park for Seoul Fashion Week.
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7.1K   5 Comments
A Closer Look at 5 of Korea's Most Exciting Designers
Fashion 

A Closer Look at 5 of Korea's Most Exciting Designers

A HYPEBEAST editorial.
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29.6K   0 Comments
Why Seoul, South Korea Is the Hottest Fashion City in Asia
Fashion 

Why Seoul, South Korea Is the Hottest Fashion City in Asia

“It began with K-pop, moved into K-beauty and now K-fashion is the next logical move.”
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60.3K   0 Comments
The Five Best Collections from Seoul Fashion Week Spring/Summer 2018
Fashion 

The Five Best Collections from Seoul Fashion Week Spring/Summer 2018

Get these on your radar.
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11.1K   0 Comments
An Exclusive Backstage Look at the 99%IS- Spring/Summer 2018 Collection
Fashion

An Exclusive Backstage Look at the 99%IS- Spring/Summer 2018 Collection

Just prior to hitting the runway.
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3.0K   0 Comments
Meet BewhY, the Gucci-Obsessed Korean Rapper Taking Over America
Music 

Meet BewhY, the Gucci-Obsessed Korean Rapper Taking Over America

“I’m not really into mainstream streetwear brands like Supreme and BAPE.”
By /
62.1K   0 Comments
Inside the PEACEMINUSONE x 'Vogue' Korea Pop-Up
Fashion

Inside the PEACEMINUSONE x 'Vogue' Korea Pop-Up

Exclusive gear for Seoul Fashion Week.
By /
10.8K   0 Comments
The Five Biggest Trends from Seoul Fashion Week Spring/Summer 2018
Fashion 

The Five Biggest Trends from Seoul Fashion Week Spring/Summer 2018

Balenciaga Triple S sneakers everywhere.
By /
33.7K   0 Comments
99%IS- Ushers in New Chapter of Korean Punk With Spring/Summer 2018 Collection
Fashion

99%IS- Ushers in New Chapter of Korean Punk With Spring/Summer 2018 Collection

Peep the sinister Seoul Fashion Week show.
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4.1K   0 Comments
Seoul Fashion Week Spring/Summer 2018 Attendees Ended the Event With a Bang
Fashion 

Seoul Fashion Week Spring/Summer 2018 Attendees Ended the Event With a Bang

The best of the best from the South Korean city.
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27.1K   0 Comments
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