New Guards Group

A Look Back at Opening Ceremony’s 20 Most Notable Collaborations
Fashion 

A Look Back at Opening Ceremony’s 20 Most Notable Collaborations

From ugly sandals to partnerships with Yoko Ono and Elvis Presley Enterprises.
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5,676 Hypes   1 Comments
Opening Ceremony to Close All Stores in 2020
Fashion 

Opening Ceremony to Close All Stores in 2020

Focusing on its in-house line instead.
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11,653 Hypes   0 Comments
New Guards Group Officially Acquires Opening Ceremony
Fashion 

New Guards Group Officially Acquires Opening Ceremony

Founders Humberto Leon and Carol Lim will still be heavily involved as co-creative directors.
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7,711 Hypes   4 Comments
Off-White™ Backer New Guards Group Takes Majority Stake in AMBUSH
Fashion 

Off-White™ Backer New Guards Group Takes Majority Stake in AMBUSH

The Farfetch-owned company has added to its roster.
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6,835 Hypes   5 Comments
Farfetch & Off-White™'s Relationship Solidified Through 2026
Fashion 

Farfetch & Off-White™'s Relationship Solidified Through 2026

With the possibility to extend until 2035.
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6,217 Hypes   4 Comments
Farfetch Purchases Off-White™ Parent Company for $675 Million USD
Fashion

Farfetch Purchases Off-White™ Parent Company for $675 Million USD

The e-commerce site has snapped up the brand’s Milanese licensee, New Guards Group.
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92,919 Hypes   0 Comments
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