BAIT
BAIT is a streetwear and sneaker retail store with locations in the United States founded by Eric Cheng. First opened in 2013 in Diamond Bar, California, BAIT is the physical store for parent company PickYourShoes.com. The retailer has collaborated with the likes of Reebok, ASICS, Saucony and Onitsuka Tiger, and sells its own in-house apparel line alongside a wide selection of sneakers and streetwear. The store’s name arose out of a discussion about companies using hyped products to lure customers. In its two years of operation, BAIT has opened three more stores, with a fourth opening in San Francisco in 2015 alongside an online shop.
With artwork by revolutionary comic artist Tradd Moore.
Featuring the Travis Scott x Air Jordan 6 Retro and the Supreme x Nike Air Force 1.
A different kind of bait for your fishing line.
Featuring seven mini replicas of François-Paul Journe’s iconic watches.
Featuring toys, Reebok sneakers, and skate decks.
Works from Sk8thing, Stash, Adam Lister, Eric Haze, Shepard Fairey, Shinsuke Takizawa, and Tetsu Nishiyama.
BAIT’s marketing director talks about why comfort will always have a place in footwear.
Following the end of ‘Attack on Titan: The Final Season Part 2.’
The latest collaboration between the streetware brand and the French watchmaker.
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