Y-3 2016 Spring/Summer Campaign
Yohji Yamamoto
Yohji Yamamoto is the eponymous brand of Japanese designer, Yohji Yamamoto. His most commercially successful line is Yohji Yamamoto (men’s and women’s) and Y’s. Other principal lines include Pour Homme, Costume d’Homme, and the diffusion line ComingSoon. He has collaborated with a number of brands, including adidas (Y-3), Hermès, Mikimoto and Mandarina Duck; and with artists such as Tina Turner, Sir Elton John, Placebo, Takeshi Kitano, Pina Bausch and Heiner Müller.
1977
1st Collection in Tokyo.
1988
Opened Yohji Yamamoto Aoyama Shop.
2002
Appointed as Creative Director for Y-3
Showcasing several new sneakers alongside the clothing.
Inverting militaria regalia into ragamuffin chic.
The lookbook was shot at a Los Angeles shipyard.
An avant-garde take on the adidas Superstar.
Unusual graphics for the Japanese maestro.
Featuring Helmut Lang, COMME des GARÇONS, UNDERCOVER, Raf Simons and more.
Featuring Chrome Hearts, A-COLD-WALL*, Off-White™ and Supreme.
Six different scents highly personal to Yohji himself.
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