YEEZY

YEEZY Top 100

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In November 2013, music artist and designer, Kanye West, announced his departure from Nike and signed with adidas to create his own YEEZY line. The collaboration includes everything from footwear, apparel and accessories, which were all initially manufactured by adidas Originals. However, since Season 2, it was announced that everything aside from certain footwear models was going to be produced independently of the German sportswear brand.
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Remaining YEEZY Inventory Projected to Lower adidas Revenue by $1.29 Billion USD
Footwear

Remaining YEEZY Inventory Projected to Lower adidas Revenue by $1.29 Billion USD

The brand is sitting on a massive backstock of unsold product.

The YEEZY Supply Website Has Gone Offline
Footwear

The YEEZY Supply Website Has Gone Offline

End of an era.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Advisory Board Cyrstals graphic-print hoodie.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Gilapple Clock from UNDERCOVER.

Adidas Is Reportedly Stuck With $530 Million USD Worth of YEEZYs
Footwear

Adidas Is Reportedly Stuck With $530 Million USD Worth of YEEZYs

Scrambling to find a way to sell all the shoes.

Former Head of adidas YEEZY Innovation Lab is Launching a Sneaker Production Company
Footwear

Former Head of adidas YEEZY Innovation Lab is Launching a Sneaker Production Company

Securing $6 million USD in financing.

Nike Holiday Sales Surge Expected Due to YEEZY Withdrawal
Footwear 

Nike Holiday Sales Surge Expected Due to YEEZY Withdrawal

Set to benefit from adidas’ €500 million EUR ($530 million USD) revenue loss.

YEEZY Footwear Manufacturer Lays Off More Than Half of Employees
Footwear

YEEZY Footwear Manufacturer Lays Off More Than Half of Employees

Responsible for producing select YEEZY foam products for adidas over the last three years.

Ye Escorted From Skechers HQ After Uninvited, Unannounced YEEZY Partnership Inquiry
Footwear

Ye Escorted From Skechers HQ After Uninvited, Unannounced YEEZY Partnership Inquiry

While adidas is rumored to sell non-branded YEEZY designs.

The Downfall of Ye and Each Company That’s Been Impacted by It (So Far)
Fashion 

The Downfall of Ye and Each Company That’s Been Impacted by It (So Far)

A timeline of brands and corporations that have cut ties with the controversial artist.

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